The use of social media is one of the most popular online activities in the world. In 2019, there were over 3.48 billion active social media users. To put this into perspective, these number of users amount to about 58 percent of the entire world's population. Social media is an enormous tool that when efficiently optimized can generate traffic, leads, and sales for any business irrespective of …
Social Media
Top Twitter Strategies to Grow Your Brand In 2020
With over 145 million active users per month, Twitter is one of the most popular social media platforms that is well worth building a presence on. As far as business communication and marketing is concerned, Twitter remains one of the primary social media platforms to create connections, spread the word, and build your brand. So many things come into play, such as the experience that you …
How to Create Click-Worthy YouTube Thumbnails
You may have created an epic video that is binge-worthy and would benefit a broad audience, but as long as a someone does not click on the video link to watch it, your video message will not get across. If your YouTube video is not garnering as many views as you would like, it may have nothing to do with the content of the video or the SEO optimization, and everything to do with the fact that …
3 Important Steps for Successfully Selling on Social Media
Effectively selling on social media requires you first to understand your target market and various market segments. Times have changed. With 3.48 billion users in 2019, social media makes up for almost half the globe. To keep up with trends, a seller needs to understand that customers today are not just people who are looking for a specific product or service with full intent. The …
6 Powerful Strategies to Grow Your Pinterest Account
While Facebook, Twitter, and Instagram are popular social media platforms to use for business, one platform that often gets overlooked is Pinterest. It's now the time to grow your Pinterest account. Pinterest has gained momentum in the last couple of years with a 75% increase in pins between 2017 and 2018. That alone is a good reason for you to invest in Pinterest and learn some powerful …