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How to Organize Your Social Media Content Calendar

By Debbie Roy on December 11, 2019 No Comments

Keeping an organized and updated social media content calendar is a golden rule to live by for social media marketers and pretty much anyone who intends to use social media for business purposes.  A social media content calendar is a tool to help you plan the content you intend to create and share. A content calendar can be built in various tools such a Google Sheets, Trello, or even …

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10 Amazing Social Media Marketing Tips You Need In 2020

By Marvellous Aham-adi on November 29, 2019 No Comments

The use of social media is one of the most popular online activities in the world. In 2019, there were over 3.48 billion active social media users. To put this into perspective, these number of users amount to about 58 percent of the entire world's population. Social media is an enormous tool that when efficiently optimized can generate traffic, leads, and sales for any business irrespective of …

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Top Twitter Strategies to Grow Your Brand In 2020

By Debbie Roy on October 9, 2019 No Comments

With over 145 million active users per month, Twitter is one of the most popular social media platforms that is well worth building a presence on. As far as business communication and marketing is concerned, Twitter remains one of the primary social media platforms to create connections, spread the word, and build your brand.  So many things come into play, such as the experience that you …

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How to Create Click-Worthy YouTube Thumbnails

By Debbie Roy on July 10, 2019 No Comments

You may have created an epic video that is binge-worthy and would benefit a broad audience, but as long as a someone does not click on the video link to watch it, your video message will not get across. If your YouTube video is not garnering as many views as you would like, it may have nothing to do with the content of the video or the SEO optimization, and everything to do with the fact that …

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3 Important Steps for Successfully Selling on Social Media

By Debbie Roy on June 12, 2019 No Comments

Effectively selling on social media requires you first to understand your target market and various market segments. Times have changed. With 3.48 billion users in 2019, social media makes up for almost half the globe. To keep up with trends, a seller needs to understand that customers today are not just people who are looking for a specific product or service with full intent. The …

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