Stock photos get a bad rep sometimes. When people think of stock photos, they think of people in suits shaking hands or really creepy happy people jumping in place. Although many of the stock photos can be funny, not all stock photos are bad. There are some really great photos out there but many times they’re so good they get overused around the internet. We have some ideas to help elevate stock photos to make them customized as your own visual content. No one will ever come across your website or social media account and see another clichéd stock photo.
There’s been a lot of talk in recent years about color psychology and how it plays a role in marketing. Can colors really have a distinct significance in marketing and branding a business? We explore the basics of how color combinations can impact visual content and provide powerful marketing.
The successful use of fonts can turn good content into great content. One way to ensure a successful image is to choose a font that reflects the tone of your content. Your font can inspire emotional connections, increase market value, and even boost sales. We’re going to chat about why you should be thoughtful of your font usage, where fonts can be found, different types of font, and what popular fonts in Stencil you should use. Let’s get to it!
Selling a service can be difficult! When you don’t have a tangible product to showcase like a product-based business, it can be hard to show off and talk about how valuable a service is to your customers. Service-based businesses have to be a bit more creative to plan out a social media marketing strategy to promote their business. Sometimes we all need some encouragement to get those creative sparks going. In this post, we’re going to show you how to promote service-based businesses on social media.
When there’s a new skill to learn you go to the best of the best to educate yourself and learn all that you can. It’s no different when you want to learn about the latest social media trends and visual marketing tips online.
When you want to design social media graphics and post on social media you want to be sure you’re doing what the experts would do. We’ve handpicked the best of the best visual marketing experts that gave us their top three tips to help you with your social media marketing. Let’s get started!
What if I told you that images can improve your value, your results and make your more irresistible to clients?
Here’s the truth:
The right image, in the right place, can skyrocket your article and take it viral. And the wrong ones can hold it back and be sure it never gets read.
There’s also a big burden on your clients to find the right images, with the right credits, to make the article pop.
And these two problems present the perfect opportunity for you:
If you’re able to find and deliver images that will improve the performance of the article, and save them time and effort, you’ll be able to wow them with value and add another layer to your business that makes you a writer worth keeping.
Over the last four years I’ve used Stencil to save my clients time and money, whilst improving the performance of my articles. And in this article I’d like to share with you four simple ways you can do the same…
Creating images can be challenging, especially finding new and unique ways to create social media posts. What can you do that hasn’t already been done? It may seem like you may be mimicking what others have done or have seen the same old types of posts. We’d like to show you a variety of different types of posts that you can try to keep customers curious and thirsty for more using Stencil’s resizeable images. Let’s do this!
Writing a book or story can be incredibly fulfilling to a writer. Getting words and ideas out to the world can be liberating. However, the one issue that self-publishing authors always seem to face is promoting their book or story. The first way to promote a book is to have an attractive and relevant cover. You may have heard the old English idiom, “Never judge a book by its cover.” but please take to heart that most people will judge a book by its cover. It’s the first thing they’ll see when browsing for something to read. It has to stand out from the thousands of books or stories on the digital book shelf. How can one choose?! Hopefully, you have an intriguing title and as for the book cover, we’d like to offer a few tips on how to design a book cover for ebooks, Wattpad, and more.
Every year emojis are becoming more popular and used more every single day. On average, there are over 60 Million emojis sent on Facebook alone every day. The numbers are not just increasing in personal daily use but in business marketing communications. That’s why we think it’s important to talk about how to use emojis in social media marketing to provide value and strategy as small business owners and entrepreneurs.