Writing a book or story can be incredibly fulfilling to a writer. Getting words and ideas out to the world can be liberating. However, the one issue that self-publishing authors always seem to face is promoting their book or story. The first way to promote a book is to have an attractive and relevant cover. You may have heard the old English idiom, “Never judge a book by its cover.” but please take to heart that most people will judge a book by its cover. It’s the first thing they’ll see when browsing for something to read. It has to stand out from the thousands of books or stories on the digital book shelf. How can one choose?! Hopefully, you have an intriguing title and as for the book cover, we’d like to offer a few tips on how to design a book cover for ebooks, Wattpad, and more.
Every year emojis are becoming more popular and used more every single day. On average, there are over 60 Million emojis sent on Facebook alone every day. The numbers are not just increasing in personal daily use but in business marketing communications. That’s why we think it’s important to talk about how to use emojis in social media marketing to provide value and strategy as small business owners and entrepreneurs.
Do you want to sell more products from your ecommerce site? Would you like to learn how to use visuals to drive more traffic and sales on your ecommerce site?
The ecommerce industry is a 1.59 trillion dollar market. But the competition is immense as there are over 12 million ecommerce sites and only 650,000 of them make more than $1000 a year. Hence, if you want to beat these sites and make more, you need to implement a powerful strategy.
Launching a product can be… stressful. Making sure the sales funnel is just right, email marketing has automation on track, and not worrying that all that hard work spent into that new product will be an absolute failure. We get it! Every business owner has faced these fears. The one thing you can do that can ease the stress of the product launch is to visualize each step of the way to create buzz, inspire people, and promote your spectacular product. Today we’re showing you how to use visuals to promote a product launch. At least, there will be one less thing to fuss over!
Images don’t just beautify your post and break up text, they increase shares and thereby blog traffic too. After analyzing over a 100 million articles, Buzzsumo found that adding at least one image to your blog posts can increase shares on social networks like Facebook and Twitter. When you add images to your blog posts, they will also result in more Pinterest pins as people can only pin blog posts that have at least one image on them.
Have you ever seen a design and wonder – how did they do that? Creating graphic designs can be a wonderful feat however it can be a bit stressful. Sometimes making decisions on colors, fonts, filters, etc. can be overwhelming for a non-designer. When there’s confusion on how an image should look, it can be a huge time-waster! Today we want to bring you simple graphic design tips for the non-designer that will save hours of frustration and time. Let’s get to the tips!
Creating designs with amazing fonts can produce extraordinary images! We value your creativity and want to make designing social media images in a snap, however beautiful as well. We’re happy to announce that you can now upload your own fonts plus an awesome feature to access Google Web Fonts. Fonts can make or break a design. Now it’s time to show you how to use the new upload font feature. Let’s get to it!
Color plays an emotional connection in everything we do in our lives, from deep childhood rooted memories to everyday occurrences. In the business world, color psychology plays an importance in social media marketing and branding. Color association can stir up negative or positive emotions with each individual. How do you know your colors are affecting your clients in a positive manner? Today we’ll discuss how to use color psychology in social media marketing to help you create a positive impression.
The holidays are upon us and social media feeds will be filled with sparkling trees, winter wonderlands, and mischievous elves. Impactful holiday images can stir up nostalgic memories and emotional ties. Taking this time of season into your social media marketing is crucial. If you plan the holidays within your social media strategy, it can improve your efforts to get in front of your ideal audience and build your community stronger. We have a few tips in our Santa’s bag to help you create amazing holiday images for social media.
Icons are used in our every day lives. We may not be aware of it or notice until we are traveling abroad, taking a driver’s test, or clicking a link on a website. Part of great visual design includes icons and graphics. Rather than a photo or color background, icons can deliver universal communication in social media, web design, and other images. We’d like to guide you on how to create images with icons and graphics using Stencil. This way any images you create for social media and other platforms can have a clear message, leaving no confusion with potential customers or clients.