The use of social media is one of the most popular online activities in the world. In 2019, there were over 3.48 billion active social media users. To put this into perspective, these number of users amount to about 58 percent of the entire world's population. Social media is an enormous tool that when efficiently optimized can generate traffic, leads, and sales for any business irrespective of …
Common Marketing Misconceptions and Facts
Some businesses treat social media marketing as a ‘good to have’ ornamental decoration that falls short of being an integral part of their overall business strategy. However, this is far from reality. Social media marketing is an indispensable part of any company’s marketing strategy in the 21st Century. Pretty much everyone lives and shops online today, and this is where businesses …
6 Rare Hand-Drawn Fonts To Use In Your Next Design
Here's the truth about most designs: Many of them use the same fonts and can get sorta boring. If you want to create a truly memorable graphic, it starts with using a beautiful font. Doing just this will take your image from good to great. It might seem subtle, but using just the right font will create a unique feel that will make your image stand out from the rest. Even better, if you can …
Top Twitter Strategies to Grow Your Brand In 2020
With over 145 million active users per month, Twitter is one of the most popular social media platforms that is well worth building a presence on. As far as business communication and marketing is concerned, Twitter remains one of the primary social media platforms to create connections, spread the word, and build your brand. So many things come into play, such as the experience that you …
Tips For Succeeding on Facebook in 2020
Like most businesses, you're likely already working on your digital marketing strategy for 2020. It's possible that from time to time, in passing, you've heard various marketers and business owner talk about the lack of effectiveness when it comes to leveraging Facebook for business. Succeeding on Facebook is not about what other's experience with the platform; it's about how you are …