If you’re not sure what influencers and micro-influencers are, you’ll quickly find that they are all around social media promoting products with #ad and #sponsored hashtags. They’re not too hard to find, especially on Instagram. The real question to ask is what can they do for your business? We research why influencers are such a big deal, where to find them, how establishing a relationship with an influencer is a good idea for a business, and what to do when you want to collaborate.
Can motivational quotes really motivate you? In recent years, you’ve probably found countless articles with “the best” motivational or inspirational quotes. Some have written articles that are enraged that people continue to use motivational quotes on social media. However, we’d like to explore a little further into why people seem to gravitate toward these uplifting positive phrases. Let’s get to it!
You’ve likely seen, and even downloaded, dozens of digital freebies before. If you’ve been greeted by a pop-up on a website that says, “Free Download!” then you’ve seen a freebie opt-in. This is a great tool for businesses to accomplish a number of goals:
- Drive subscribers. A freebie is a great incentive to join an email list.
- Drive sales. You begin the relationship by giving rather than asking.
- Drive brand equity. You’re providing something your audience finds valuable.
The question is: how do you create your first opt-in freebie? There are just five steps you need to take to get from idea to execution. Follow along as you prepare your first opt-in freebie and get ready to drive your sales, subscribers and brand equity.
According to a report from Harvard Business School, over half of the startups are no longer operating after six years and 75% of entrepreneurs exit with no equity. The road to entrepreneurship is indeed a rough one. You have to wonder what entrepreneurs do to keep themselves motivated when times get tough in business. We have some advice on how to stay motivated as an entrepreneur to successfully build a business for years to come.
How do you feel when a business does something uniquely right? You know the type of service that’s impeccably good you have to let everyone know about. Businesses are always looking for new ways to gain customers. What they should look for and ask themselves is what it takes to keep and make customers happy. We have some interestingly simple tips. Let’s get to it!
Stock photos get a bad rep sometimes. When people think of stock photos, they think of people in suits shaking hands or really creepy happy people jumping in place. Although many of the stock photos can be funny, not all stock photos are bad. There are some really great photos out there but many times they’re so good they get overused around the internet. We have some ideas to help elevate stock photos to make them customized as your own visual content. No one will ever come across your website or social media account and see another clichéd stock photo.
There are hundreds of graphic design tools that run from free to pricey and sloppy to distinguished. Which ones are the best for non-designers? It’s hard to decipher and skim through a bunch of tools if you’re not sure if they’ll enhance your design skills. We’ve tested many graphic design tools and we have a good handle on which tools are the best for non-designers for their marketing needs. Let’s get to them!
Creating content is essential in business marketing. Not only is creating content extremely important but curating content is just as important. Content curation will help a business create trust and a loyal base of customers that seek out information that resonates with their personal life and business. We’ll go through the top reasons to curate and tools to use to curate content for better marketing. Let’s get to it!
We’ve put together a huge package of 200 beautiful quote images, ready for you to use however you’d like! No attribution or anything like that required, of course.
You can download a package for each category individually or grab the entire set of 200. Each package comes with images pre-sized for Facebook, Twitter, Instagram and Pinterest as well.
Thinking of social media content for business can get monotonous and can make social media posting a bit boring. As a business owner, you’ve got to spice things up because if you’re getting bored with your content then your audience is as well. We’ll go through some unique ways to use social media content that will get your business noticed and get out of that boring funk. Let’s do this!