Are you having trouble hiring? You’re not alone. 50% of small to medium sized businesses can’t find qualified applicants for open positions. Posting a job on job boards and waiting for the perfect candidate won’t cut it anymore. It’s time to step up your social recruitment game.
Just like successful local and online businesses, successful realtors understand the importance of social media marketing. We live in a research-driven buying culture, so before homebuyers start seriously looking for housing options or before a seller looks for a realtor, they’re doing their research online. Real estate has a long sales cycle, and prospective clients have to be nurtured. By providing potential clients information and engaging content throughout their research process, you become an invaluable resource, and you stay top of mind when they’re ready to buy or hire.
Writing a book or story can be incredibly fulfilling to a writer. Getting words and ideas out to the world can be liberating. However, the one issue that self-publishing authors always seem to face is promoting their book or story. The first way to promote a book is to have an attractive and relevant cover. You may have heard the old English idiom, “Never judge a book by its cover.” but please take to heart that most people will judge a book by its cover. It’s the first thing they’ll see when browsing for something to read. It has to stand out from the thousands of books or stories on the digital book shelf. How can one choose?! Hopefully, you have an intriguing title and as for the book cover, we’d like to offer a few tips on how to design a book cover for ebooks, Wattpad, and more.
Every year emojis are becoming more popular and used more every single day. On average, there are over 60 Million emojis sent on Facebook alone every day. The numbers are not just increasing in personal daily use but in business marketing communications. That’s why we think it’s important to talk about how to use emojis in social media marketing to provide value and strategy as small business owners and entrepreneurs.
Do you want to sell more products from your ecommerce site? Would you like to learn how to use visuals to drive more traffic and sales on your ecommerce site?
The ecommerce industry is a 1.59 trillion dollar market. But the competition is immense as there are over 12 million ecommerce sites and only 650,000 of them make more than $1000 a year. Hence, if you want to beat these sites and make more, you need to implement a powerful strategy.
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Humans are smart. First, we replaced horses with cars. Now, we’ve become so advanced as a species that we’ve eliminated the need for human interactions.
Or have we?
Out of all the social media platforms, Twitter, is the most underrated for establishing relationships and network marketing for businesses. For some reason Twitter is mentioned to some business owners, the eyes start to glaze over. Some business owners don’t see the potential that Twitter has to offer, especially with Twitter chats. That’s ok! We’re happy to review the basic steps on how to get into Twitter chats for business and a few tools you’ll need. You’ll soon find out that Twitter chats can help a business establish relationships and open new opportunities for collaborations.
Time on page is an important ranking metric and has been for a long time. There are other ways to think about time on page, time on site, or even “dwell time”.
The overall idea is that a user who is referred by a search engine begins reading your page and decides how long they will spend on that page before moving to another page or clicking the back button in their browser. As soon as one of those events occurs, the clock is stopped and the dwell time can be calculated.
Whether you have a local or online business, social media is a popular and effective method of marketing. Sometimes with all the hustle and bustle of trying to run a business, we lose sight of the potential that social media has. Many small business owners and entrepreneurs that have limited budgets have a difficult time running social media campaigns on their own. Also creating social media posts can be confusing and time-consuming, business owners really don’t have time to mess around with inconsistent social media posts. You need a plan and you can use simple social media posts to create consistent marketing efforts. Today, we’ll show you a variety of inspiring social media posts that every business can use.