Once you have a product or service to offer, you need to live and breathe customer service and client retention. This is why innovative customer service strategies become the need of the hour. Today, social media platforms are being used widely for marketing and sales-related ventures. These platforms work as a market for you to promote and sell your services and powerful …
Customer Service
How to Easily Organize Your Content Calendar in Stencil
Organization is key when it comes to managing your content calendar in a strategic way. Many marketing professionals use programs such as Trello, Google Drive, or other programs to store their content and organize it by weeks, months or even season. Regardless of the way you choose to organize your content, the key is to have a consistent system in place that will make your job …
How to Connect With Your Audience in Times of Uncertainty
To say that times have changed in recent weeks would be an understatement. The whole world is experiencing what, for many, is unknown territory. We are seeing those around us experience difficult times, and we are all affected one way or another. As a business, you may be wondering if you should even be leveraging social media for your marketing efforts and, if yes, how to do so. …
Common Marketing Misconceptions and Facts
Some businesses treat social media marketing as a ‘good to have’ ornamental decoration that falls short of being an integral part of their overall business strategy. However, this is far from reality. Social media marketing is an indispensable part of any company’s marketing strategy in the 21st Century. Pretty much everyone lives and shops online today, and this is where businesses …
Top Twitter Strategies to Grow Your Brand In 2020
With over 145 million active users per month, Twitter is one of the most popular social media platforms that is well worth building a presence on. As far as business communication and marketing is concerned, Twitter remains one of the primary social media platforms to create connections, spread the word, and build your brand. So many things come into play, such as the experience that you …