Building your brand on social media without first clarifying your intention and purpose for doing so can be a colossal waste of time. Novice marketers often post things to their pages just for the sake of it and then wonder why they see no results. However, expert social media marketers are always searching for ways to tweak their approach to get maximum reach and engagement with their posts. …
Social Media
How to Effectively Repurpose Your Content
Repurposing your content is a smart way to use your resources effectively. Creating content day in and day out is impractical. Instead, take something that you have already created, repurpose it for another medium or platform, and breathe new life into it. When you make an article or video, the goal is to ensure that it reaches your target audience and as many people as possible read or …
5 Marketing Growth Hacks That You Need to Use In Your Strategy
Collaborate With Influencers and Industry Professionals When we hear about influencer marketing, we often associate this with the action of issuing products and payment in exchange for some social media content, blog features or any other type of feature. Inviting collaborators to share their wealth of knowledge on your blog is also a great way of reaching a wider audience. The same …
Growing an Audience on Instagram in 2021: Expectations, an Unorthodox Strategy, and a few Evergreen Tips for Posts
Is it still possible to grow an audience on Instagram in 2021? I think there has never been a better time to do it, but it’s a little different than back in 2017, when I started The Minimalist Wardrobe—a community with now +220k followers on Instagram. First off, there’s definitely more competition for attention every year. You’re up against more content and better content than ever, so simply …
5 Twitter Tips to Complement Your Marketing Efforts
Twitter is an ever-bustling hub that features millions of people talking about what is important to them simultaneously. Successfully marketing your product and brand on Twitter requires you to be heard. While this may sound challenging, it is a fruitful process that has the potential to change your company. One of the top social media platforms, Twitter has its own advantages if you know how to …
