In the past few years, social media has continued evolving in ways we could never have predicted. The platforms continue to grow, adding new features and functionality at a rapid pace. So what does that mean for 2023? In this blog post, we'll cover some things to try on social media in 2023. 2023 Will Be a Year Of Community Building Social media will continue to be a major part of …
Content Marketing Tips for 2023
Like many, you are likely already working on your content marketing strategy for 2023, brainstorming ideas and digging deep into your data to support your new ideas. When creating content, we must always remember that it's about our audience and that content supports many facets of a business. Content goes hand-in-hand with your overall sales, marketing, user experience and customer …
The Importance of Using Content in Your Customer Service Strategy
You should always consider your customers and their needs when it comes to online marketing. Your customers are always searching for content online, and they are looking for answers. If you can be proactive and help customers at various stages of their journey, that's a great experience. Sharing valuable content online also contributes to a positive customer service experience. Let's review the …
Year-End Marketing Tips You Need to Know
The end of the year is a good time for marketers to reflect on their successes and learning opportunities, and plan for the following year. We know that it's only August, but year-end planning should always start earlier rather than later. Here are some tips to help you with your year-end marketing process this year. Review What Worked Best For Your Brand The best way to make …
How to Audit Your Social Media Accounts
Social media is a great way to connect with your audience, but it's also important to make sure that you deliver content that resonates with them. A big part of growing continuously on social media is to audit your social media content & strategy on a regular basis. Looking at what's working and what isn't will always help you create content that will help you to get closer to your …