According to a report from Harvard Business School, over half of the startups are no longer operating after six years and 75% of entrepreneurs exit with no equity. The road to entrepreneurship is indeed a rough one. You have to wonder what entrepreneurs do to keep themselves motivated when times get tough in business. We have some advice on how to stay motivated as an entrepreneur to successfully …
Creativity
Elevate Stock Photos for Amazing Visual Content
Stock photos get a bad rep sometimes. When people think of stock photos, they think of people in suits shaking hands or really creepy happy people jumping in place. Although many of the stock photos can be funny, not all stock photos are bad. There are some really great photos out there but many times they're so good they get overused around the internet. We have some ideas to help elevate stock …
How to Use Color Combinations for Powerful Marketing & Branding
There's been a lot of talk in recent years about color psychology and how it plays a role in marketing. Can colors really have a distinct significance in marketing and branding a business? We explore the basics of how color combinations can impact visual content and provide powerful marketing. …
Fonts For Successful Content Marketing
The successful use of fonts can turn good content into great content. One way to ensure a successful image is to choose a font that reflects the tone of your content. Your font can inspire emotional connections, increase market value, and even boost sales. We're going to chat about why you should be thoughtful of your font usage, where fonts can be found, different types of font, and what popular …
How to Promote Service-Based Businesses on Social Media
Selling a service can be difficult! When you don't have a tangible product to showcase like a product-based business, it can be hard to show off and talk about how valuable a service is to your customers. Service-based businesses have to be a bit more creative to plan out a social media marketing strategy to promote their business. Sometimes we all need some encouragement to get those creative …