Using Pinterest in your marketing efforts is an effective way to drive traffic to your blogs, case studies, products, and services. While providing a great experience on Pinterest is important, in order for your potential readers or customers to discover your content, you need to come up in the various searches they perform in the search bar. In order for this to happen, you need to learn how to …
Marketing
The Benefit of Partnering with UGC Creators
Has your brand ever considered partnering with a UGC (user-generated content) creator? Not to be mistaken with influencer marketing, many UGC creators partner with brands to create video content or photos that the brand can then use in their social feeds or for ads. With UGC creators, there is usually no expectation that the creator will publish the content …
4 Essential Tips for Crafting Engaging Blog Posts
While video marketing is a popular choice for many brands, blogging should still be one of your areas of focus. The good news is that if you already have video content, a podcast, or other long-form content, you can easily create an effective content repurposing strategy. Let's review four tips that can easily be implemented to help you create engaging blog posts. Repurpose What …
How to Use Instagram Stories for Creatives
As a creative business owner, you have a unique opportunity to take your audience behind the scenes with Instagram stories. They are also a great way to connect with your audience on the go. In the context of content creation, yes, planning is important, but also allowing room for flexibility is key. In this blog post, you'll learn different ways to use Instagram stories and different content …
Simple Marketing Habits to Start in 2024
There are always new changes happening in the marketing world, new tactics, new strategies, and new platforms. As a brand, it can get quite overwhelming when it comes to knowing where to start. No matter what marketing platforms you use or the strategy you adopt, there are some habits that can help you grow and stand the test of time, no matter what happens with algorithms. Let's dive …