There are always new changes happening in the marketing world, new tactics, new strategies, and new platforms. As a brand, it can get quite overwhelming when it comes to knowing where to start. No matter what marketing platforms you use or the strategy you adopt, there are some habits that can help you grow and stand the test of time, no matter what happens with algorithms. Let's dive …
Understanding Email List Growth & Important Takeaways
Is 2024 going to be the year that you focus on growing your list? If yes, we've got you covered with some impactful email marketing tips. Even if today, we have more options and platforms to choose from to market our business, we should never rely solely on other platforms. Having your own list of nurtured audience members is key. Let's dive into how you can harness email marketing to expand your …
How to Sell Digital Products Using Pinterest
If you spend any amount of time on the internet, it's likely that you've seen a few creators talk about the digital products they sell. These digital products are often content templates, e-books, industry guides, checklists, programs, and more. There are many ways to sell your digital products, and Pinterest happens to be a good platform for doing so. There is a process that can help you …
The Appeal of Evergreen Content
It's pretty common to see brands focus on trends when it comes to content efforts, but is that the best approach? While trends do hold weight in terms of their efficacy, evergreen content, also known as content that stands the test of time and content that nurtures your audience on an ongoing basis, should always be considered. Get ready to take some notes as we share what you need to know …
Navigating Social Media: A Guide for New Business Owners
If you're a new business owner or a seasoned business owner thinking about using social media for your business, it can be quite overwhelming. This is not only a big step but one that needs to happen in order to allow your brand to nurture your audience and reach new potential buyers. There is a lot to consider when it comes to navigating social media, and in this blog post, we share some …