Graphic Design for Charities

Are you trying to make your Charity or NGO stand out online?

What's the value in designing graphics for your social media and website?

Charities and NGOs need to stand out online. Whether this is to make your website grab your visitors attention better (with personalized and branded images), or else to have your social media channels and headers better represent your messaging, it's important for your visitors to trust your brand. Professionally designed images help accomplish that. Here are some ways using professionally designed images for your charity or NGO can help you stand out:

Showcase recent accomplishments or awards your charity or NGO has received (or given out)
Highlight statistics on how many people you've helped in the last month
Personalize the relationship between visitors and your team by designing profile images of your employees and staff
Promote your charity or NGOs volunteers, along with branding those images with your logo or name

Designing images in a few minutes

We know you're balancing a laundry list of tasks, including fund raising, grant applications, charity or fundraising events, and everything else.

Because of that, you shouldn't be spending too much time trying to open Photoshop to design images for your social media channels and website. We've taken all that into consideration when building Stencil: we tried to make it as fast as possible to design images, including building 3 Browser Extensions and a WordPress Plugin, so that you can get in and out as fast as possible.

Building images like these will take you just a few minutes:

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How can Stencil help?

Stencil is designed to be the fastest possible way to design graphics or images for your charity or NGO. We didn't cram it with every feature possible, because we know what most people need when designing images. And by leaving out a ton of the unrequired features, it's much easier to use.

We also help you in a really simple way: by being available for support. We've spent thousands of hours replying to emails, Facebook messages, and tweets. We're not like other products out there that don't respond to your questions: we're there with you every step of the way.

Millions of photos to use

To compliment all your personalized charity or NGO photos, Stencil gives you access to 2,200,000+ photos directly from within the app (at no additional cost).

So no matter what kind of photos you're looking for, Stencil has got you covered (and don't worry about copyright or attribution issues: all the photos we provide can be used for personal and commercial purposes).

Create your first image

And millions of icons too!

To compliment the millions of photos you get access to, we also have 2,000,000+ icons available (again at no additional charge).

And just like the photos, the icons you access through Stencil don't require any additional licensing: they're also available to use for personal and commercial purposes ❤️

Create your first image

How can I best spend my time using Stencil for marketing my charity or NGO?

We've got hundreds of charities and NGOs using Stencil to design graphics for their marketing and communications teams. And the main idea they're trying to communicate is how effective they are at helping their cause. They want to make sure that people understand what they're doing and why they're doing it. And they've found that communicating this using images is much more effective than just plain text.

By communicating how effective they are at what they do, this helps people trust them more. It helps them with fundraising and donations, because people can clearly see that the money they've been giving is being used to help.

This is exactly what we recommend you use Stencil for: designing images that communicate to your followers and visitors that you're accomplishing what you've set out to do. That you're helping people.

Why using images for your Charity or NGO
is important

40x

More likely to be shared

Visual content is more likely to get shared on social media than other types of content. (Source)

2.3x

More engagement

Facebook posts with images see 2.3X more engagement than those without images. (Source)

46%

Marketers say photography is critical

46% of marketers say photography is critical to their current marketing and storytelling strategies. (Source)

89%

More Favorites

Tweets with images received 89% more favorites. (Source)

150%

More Retweets

Buffer reported that for its user base, tweets with images received 150% more retweets than tweets without images. (Source)

84%

More Clicks

Photos get 84% more click-throughs on Facebook. (Source)

3 image ideas for Charities and NGOs

Here are 3 simple ways Stencil can help promote your Charity or NGO:

1

Advertise donation matching

Lots of companies match employee donations. Designing images to communication this, along with your charity or NGO logo or brand can help activate your donors, and remind them to ask their employers about donation matching.

2

Promote a featured volunteer each month

Volunteers are the lifeblood of many charities and NGOs. Design simple images that feature volunteers (ideally in an action pose which shows them hard at work), and include your brand or logo. Doing this can help you attract new volunteers, and show gratitude to your current volunteers.

3

Share uplifting stories and ideas related to your cause

Considering how depressing current events and news can be, sharing uplifting stories about your cause can help people postively connect to your organization. But the key is to do this quickly, and that's what images and graphics are perfectly suited to do.

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Donations via Social Media

If your social media following is slowing growing, promoting donation requests and drives on there is exceptionally important. And the reason it's effective is because when people are inundated with negative stories and posts, and something positive pops up, they can't help but stop. So promoting your donation and fund raising initiatives on social media can certainly lead to an increase.

And with Stencil, we've integrated Facebook, Twitter, Pinterst and Buffer directly into the flow, so that once you're done designing your image, you can post directly to those channels without leaving the app.

Try the world's fastest way to create
graphics and images for charities and NGOs

Create your first image

Social Media & Digital Marketing for Charities and NGOs

It can be a full time job managing your online presence. It requires so much time and energy, that sometimes it can feel daunting. With Stencil, we think we've found the perfect balance between graphic design software and being productive. We've limited the feature set to just what you need so that you can jump in, and intuitively design what you need (and then move on with all your other tasks).

We offer Browser Extensions and a WordPress Plugin so that you can use Stencil on-the-go. We provide never-ending support for your questions or ideas, and we give you access to millions of photos and icons at no additional cost (and without worrying about licensing or copyright issues).

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