{"id":722,"date":"2015-02-07T16:47:13","date_gmt":"2015-02-07T16:47:13","guid":{"rendered":"http:\/\/blog.shareasimage.com\/?p=722"},"modified":"2019-04-09T19:23:27","modified_gmt":"2019-04-10T00:23:27","slug":"tips-for-finding-social-content-and-images","status":"publish","type":"post","link":"https:\/\/getstencil.com\/blog\/tips-for-finding-social-content-and-images\/","title":{"rendered":"Tips for Finding Social Content & Images"},"content":{"rendered":"

When you are a writer, blogger or social media manager, content can sometimes seem illusive. Content includes not only written text, but also images and even video. This article will cover some out of the box ideas and resources for finding content to write about or post on social channels. We will focus on grabbing ideas from different sources, and thinking out of the box to develop social content from re-writing old content, elaborating on or posing a counter view to existing articles, networking and sharing other posts on social channels, resources for royalty free images, using infographics, and video ideas.<\/p>\n

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Re-Writing Old Content<\/strong><\/h3>\n

This idea can be called \u201cwhat comes around goes around\u201d or \u201cwhat\u2019s old is new again.\u201d On days when I am having a particularly tough mental block, I look back on what I wrote this same date in past years. It helps you draw from the season or time of year to develop something new. Or, it also often gives me inspiration to rewrite something about that same topic. Chances are things have changed and you can re-write a social media posting or blog about that same topic and highlight what is new. The content you are re-writing doesn\u2019t even have to be your own, maybe you are researching a topic and found an old article that you can make better.<\/p>\n

Elaborating on or Posing a Counter View to Existing Articles<\/strong><\/h3>\n

This tactic is another way to draw content and ideas from others while also networking with that company or that writer. In most cases, writers love for you to comment on and engage them, even if it is with an opposing view. As for social media content, the whole idea is to share and comment, so these are great ways to not only find content, but also to build engagement and broaden your reach too.<\/p>\n

Networking and Sharing Others Posts on Social Media<\/strong><\/h3>\n

This is similar to the idea above of \u201cElaborating On or Posing a Counter View,\u201d but is actually easier and takes less effort. When you practice these types of social behaviors, other companies will react in kind.<\/p>\n

Just networking with other companies that are in a similar industry, but not competing, can help broaden your reach, establish your authority, and strengthen your branding just by sharing and commenting on their posts. The key is to be socially responsible and reciprocal but never to expect or require the same in return. Remember that providing good information to your network is also a goal here, so if the information you share is worthy, it will at least fulfill that purpose first. The networking and reciprocal sharing will come in time with the right partners.<\/p>\n

Resources for Royalty Free Images<\/strong><\/h3>\n

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Images enhance social media posts, blogs, and articles. There is increased engagement on all of them when images are used. The reason why is that our visual brains are drawn to images and we can retain and recall visual imagery better than just text alone. Consider these stats from Hubspot<\/a>:<\/p>\n